In the affiliate marketing world, tracking and attribution determine who gets paid for a sale. Under the standard last-click attribution model, the
Affiliate marketing fraud continues to be one of the most powerful channels for driving incremental revenue, but as the industry matures, so
In the affiliate game, overpaying just burns your margins. If you’re launching (or relaunching) an affiliate program, your affiliate commission strategy can
In affiliate marketing, Average Order Value (AOV) is one of the most crucial metrics for affiliates because it directly impacts their affiliate
Coupon and cashback sites are imperative to the successful launch of any affiliate program, helping to amplify your existing digital marketing efforts.
Attending affiliate marketing conferences is invaluable for staying ahead in this rapidly evolving industry. These events offer opportunities to network with industry